Exploring the Craftsmanship of Domestic Brands, Igniting a Smart Future "Vibrant Youth, AI in Maqiao" Summer Study Camp Visits Beeflower Smart Factory
2026-07-24

On the morning of July 16, 2026, the Party Building Office of Maqiao Town led over 40 primary and middle school students from the town's summer study camp on a field trip to the Beeflower Smart Factory, located within the Shanghai Maqiao AI Innovation Pilot Zone.

Guided by the theme of "Party-led youth development and domestic brands empowering summer practice," this event seamlessly integrated Beeflower four-decade-long brand craftsmanship with science education, delivering a warm, inspiring, and heartfelt summer growth lesson for the youth of Maqiao.


As a beloved domestic personal care brand that has accompanied generations of Chinese consumers, Beeflower has always stayed true to its original aspiration and focused on quality. It has won widespread trust through affordable pricing and reliable products, while actively fulfilling its social responsibility with genuine care for the healthy growth of teenagers. During the study tour, students visited the Beeflower Brand Hall of Honor, the product exhibition area, and the smart production workshop, getting up close to experience the brand's heritage of craftsmanship and the power of technological innovation. Through engaging activities like science talks, video presentations, on-site observations, and interactive Q&A sessions, students not only gained scientific knowledge about personal care but also truly felt the brand's warmth of "making quality products with heart and nurturing growth with love."


At the end of the event, Beeflower gifted each participating student a personal care set, conveying sincere care and best wishes for the youth. Leveraging local resources in Maqiao and under the guidance of Party building, this study tour transformed corporate facilities into a practical classroom for teenagers. It not only enriched students' summer holidays but also allowed them to experience the charm of domestic brands firsthand and build cultural confidence.

Looking ahead, Beeflower will continue to embrace its responsibilities as a national brand to support the all-around development of teenagers, letting its spirit of craftsmanship and heartfelt care guide every young person to grow towards the sun and chase the light.
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